DT I have lots of sympathy for your plight, to fully understand what is happening you have to live in that unfathomable twilight zone occupied by councillors. The Luke Skywalkers of DDC and DTC will have lots of meetings on this anyway...
But I think its a new general effort to improve the look of aspects of the town. Its a tall order, because strolling back from the shops this morning one is affronted by closed estate agents, abandoned post offices, boarded up shop fronts of long standing, and the like. But good luck to the initiative though seriously. If they can somehow improve how the town looks then good luck to them.
One remembers the fond sight of young David Hannent, half way up a ladder in Castle St, with sprinkler in hand, pouring water on everybody and everything, but managing somehow to hit the dangling flower baskets at the same time. I speak of course of the 'famous' flower baskets of Castle St...which certainly improved the look at the time.