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  I have sympathy for Ricks plight there, as its a very difficult time to operate a small business, the money simply isnt out there washing around in the economy. We ourselves were formerly in the advertising business and it is/was a notorious business for impacting badly in a recession...ie.. the first thing to get cut in anyone's business is the advertising budget ,particularly when people are battening down the economic hatches.
  
  Today the government are going into re-negotiation with their long term suppliers. These are major suppliers, major contractors and all with major deals. The contracts with these businesses are already in place and fully signed up to...BUT today the new government are doing something unprecedented in that they are going to force these suppliers into renegoiating these contracts. In other words the talks today are to reduce the amount of money the government will pay to their suppliers.
  
  On the face of it this might sound like a good idea. But is it? sure it saves the tax payer money but it also takes money out of the economy. To meet these new government demands, chances are these businesses will have to shed jobs, so not only do the businesses themselves lose , overall it makes them and the economy less buoyant, but in particular the poor Jo Soap at the coalface will be shown the door in double quick time.
  
  This government move might indeed cut our much vaunted deficit, but there will be victims. Small busineses supplying the bigger busineses who are supplying the government..these will all in turn lose out and this reverberates all the way down to the individual worker on the shop floor.

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